approachSANTANDER

Rights Consulting

Coca-Cola asked Maximise Sport to conduct a strategic assets review across all UK football properties.

The goal? To create a model that would determine the individual asset value and ranking – a root and branch view of each asset’s usefulness, both regionally and nationally.

The result? A more effective spend for our client, with Coca-Cola able to streamline their assets, saving over £300K annually.